As we work to become smarter about blogging, I’ve invited my co-workers and my boss to start blogging as well…join the party, right? Erin, Tina and Macy should be joining us soon. I’m excited about the steps we’re taking and initiatives we’re doing to try to become smarter social media marketers and smarter inbound marketers and smarter modern marketers (as our friends at HubSpot call it). We want to take things to the next level here at Paragon Press and become more than just a printing, direct mail or graphic design vendor to our customers. We want to become marketing PARTNERS to them, so the more we can add incremental value about marketing initiatives and strategies, the better, right?