Marketing on a Shoestring Budget

Marketing on a Shoestring

Looking to make a big impact on a small budget? Consider these ideas:

• Focus your efforts. Concentrate your marketing budget on just one or two areas. Choose methods that offer a solid return, and track results so you can adjust quickly if you feels it’s needed.

• Barter. If you offer a product or service that members of the local media might find useful, negotiate a trade for free advertising space or airtime.

• Donate to charity. Your donation of goods, services, time, or money will earn you goodwill. It may also provide a mention in the organization’s annual report or other printed literature. Many charitable groups have board members (fellow businesspeople) who may need your services.

• Give referrals. Your customers and associates will appreciate the referral business you send their way, and may even be willing to return the favor.

http://www.ParagonPress.net – 318.868.3351

 

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s